Sell the Season,
Every Season
Powersports lives and dies by timing: the week the trails open, the first warm weekend, the fall winterization rush. Matador runs the whole rhythm — one platform, one customer record, one texting thread — whether the unit on the line is a side-by-side, a bike, or the RO on either one.
Units, leads and service, connected: Dealer Spike inventory · Autotrader · Facebook Marketplace · Kijiji Autos · Dealertrack · See all 63 integrations
The Week the Trails Open,
Your Store Is Everywhere
Every unit buyer from the last three years gets the spring sales-event text the week the trails open. Timing is the whole sport — and it's never missed again.
150 conversations land in the first hour. No powersports BDC survives that — AI Reply works every single one while your crew handles the floor.
A shopper on the fence gets the exhaust-note video. Thirty seconds of sound does what the spec sheet never could — the bike sells before the showroom visit.
The spring tune-up trigger fires at thaw: every unit that wintered in a garage gets the service nudge, and the schedule fills before the rush.
Fresh leads from the event get first-touched in 30 seconds and booked into back-to-back demo rides. Anniversary texts queue next season's touch on every unit sold.
Four Seasons.
Four Playbooks.
Powersports revenue isn’t a line — it’s a wave. Each season has its own plays, and every one is armed once and runs every year after.
Spring
The opener- Season-opener blast to 3 years of buyers
- Tune-up triggers fire at thaw
- Demo-ride Saturdays booked by AI
Summer
Peak riding- Mid-season arrivals to matching lost leads
- Trip-prep service pushes
- Every unit lead touched in 30 seconds
Fall
The wind-down- Winterization & storage blasts
- Year-end unit clearance
- Declined-service follow-ups before the freeze
Winter
The setup- Sled & snow gear to the right riders
- Holiday gift-card pushes
- Anniversary texts queue spring upgrades
Same Brain.
Every Toy.
The rider who services a sled in January and asks about a PWC in June is one conversation, not three records. Units, service, and gear share a single customer thread — so every follow-up knows the whole story.
Be in Every Rider's Pocket
Opener Week
On the demo, we'll build your season-opener campaign live — the three-year buyer list, the message, and the AI pipeline that catches the reply wave.